Microsoft sees a "new day" in the war with Google over AI search engines

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Current Affairs | 08-Feb-2023
Description

Microsoft's Bing search engine will incorporate the powerful capabilities of language-based artificial intelligence, CEO Satya Nadella said on Tuesday, declaring what he called a new era for online search.

"It's a new day for research... The race starts today," Nadella said at a launch event, marking the beginning of what he hoped would be an unprecedented challenge to dominance. Google has been in the search engine market for two decades. using technology created by the developers of the ChatGPT AI bot.

"This technology will reshape almost every category of software," Nadella added during the event at Microsoft's headquarters in Redmond, Washington.

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